designing a new life with ai, not just a business

starting slam dunks studios wasn’t just a career move.

it was a reconfiguration.

of time. energy. attention.

ai played a role—not in deciding what to do, but in making the tradeoffs visible.

ai as a mirror

ai is useful when it reflects your thinking back to you.

asking questions like:

• what does a good day look like?
• what kind of work feels sustainable?
• what do i want proximity to?

those questions shaped the studio as much as any product decision.

from optimization to intention

most productivity tools optimize output.

ai helped reframe the goal.

not maximum production—but a life that could be lived without constant friction.

that influenced what the studio makes, how fast it grows, and what it refuses to chase.

conceptualizing the studio as a system

ai helped model the studio as a system, not a hustle.

products. content. culture. pace.

each decision affected the others.

seeing those connections early prevented short-term thinking.

ai doesn’t choose the life

ai didn’t design my life.

it helped me articulate what mattered.

the studio is simply one expression of that clarity.